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What has Burger King been telling customers since the ’70s?

Retry Correct Incorrect In a similar vein to the way General Motors offered more color choices for their vehicles than Ford in the 1920s, Burger King’s early foothold in its decades-long rivalry with McDonald’s came from the idea that it allowed for more customer choice than its heavily standardized competitor. Hence the slogan, “Have It Your Way.”

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Klaudia Radecka/NurPhoto via Getty Images

Klaudia Radecka/NurPhoto via Getty Images

What has Burger King been telling customers since the ’70s?

• If You Say So
• Have It Your Way
• You’re The Real King
• Sorry About Our Creepy Mascot