The 1957 Ford Ranchero Wasn’t Really a Truck
Before Subaru released the BRAT, Ford created a sheep in wolves clothing with the Ranchero. Released in 1957, the car was just that; a car. Ford advertised and sold the Ranchero as a truck, though, and underwhelmed their fanbase.
By 1960, Ford wised up, releasing a new version of the Ranchero that was smaller and sold to consumers as the car it was. They based the new model off their Falcon, and renamed it the Falcon Ranchero.